Premier is a Russian brand from Siberia TC, dedicated to men's classic shoes. The word Premier itself hints at primacy, high class, the premium segment and, what’s more, prime ministers. This is, in all likelihood, what the brand owners are striving for. They emphasize quality, durability, design and affordable cost, which is typical for all Siberia brands. As the manufacturers note, Premier shoes are created for accomplished men who know what they want from life and know how to take direct paths to their goals. It reflects the best traditions of the classic style, but at the same time includes elements typical of the casual style, which allows it to be harmoniously combined with various clothes. In addition, exclusively natural materials of the upper and lining are noted: 100% leather and suede, natural materials inside; natural fur or soft lint for demi-season and winter models. The completeness of the shoes is F. The model range includes varieties of shoes and boots with a focus on a conservative line and shoe “classicism”. The color palette is quite in this spirit with a priority - black, less often you can find chocolate, light red-brown or burgundy, but even here in exemplary models loafers or red brogues can occasionally be brown. The average price segment retails for a Premier pair of 5 – 12 thousand rubles, sometimes a little less – models from previous collections can be found for 2 – 2.5 thousand rubles.